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Welcome to The Loyalty Loop

Revenue generating concepts, ideas, and examples for strategic-thinking executives.

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What happened to Jas? | Text messages & the consumer experience Jun 08, 2018

I travel a lot and I stay at a lot of hotels. I'm on the road about 125 or 150 days a year – that's 150 hotel nights so I know a lot about...

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Embrace the Place - The 1% Event Apr 18, 2018

It goes something like this.

Travel to a spectacular, exotic place.
Check in to the hotel room. Wander around enjoying the beauty and splendor of a...

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The 1% Event - Skip the Keynote! Apr 10, 2018

This week Drew Davis highlights a 1% Event that doesn’t mind if you skip their keynote address...just as long as you're in a one-on-one...

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How to earn attention in a noisy online world | Marketing using the Curiosity Gap Apr 06, 2018

Today you're going to learn how to capture your audience's attention in a noisy online world. It's actually a very simple principle I've used for...

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The Sponsor Matchmaker - The 1% Event Apr 03, 2018

This month, we’re exploring events that Raise. The. Stakes! Last week, we discussed the 1% Event that turned a game show into a massive...

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Game Show Ideas for Events: The Live Pitch - The 1% Event Mar 27, 2018

This month, we’re exploring 1% Events that RAISE THE STAKES! Last week was about helping break-out speakers level-up their presentations.

...

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How to Level-Up Your Breakout Session Speakers - The 1% Event Mar 20, 2018

99% of events we attend are the same. What about the other 1%? Every Tuesday I share another example of The 1% Event.

This month we are profiling...

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The Mystery Guest: How To Keep Attendees Riveted ALL day! Mar 13, 2018

This month we’ve been profiling amazing 1% Events that harness the unbelievably exciting power of Suspense.

Last week, we talked about the...

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The Mystery Deal Mar 06, 2018

This month, we’re profiling four amazing 1% Events that harness the unbelievably exciting power of Suspense…

Last week, we talked...

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The Mystery Destination and the Power of Suspense Feb 28, 2018

Welcome to another episode of The 1% Event - where each week I profile a new event doing things differently than the other 99% of events.

This...

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The Mystery Mixer and the Power of Building Suspense at an Event Feb 21, 2018

For the next four week's we're exploring the power of building suspense around the events you produce.

This week's 1% event is all about the...

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What is public relations and how does it work? Let's break it down! Jan 30, 2018

Today, on The Loyalty Loop, we go for a bike ride in Amsterdam. We talk to a guy on a boat. And we do some rope and rock PowerPoint. Why? Because...

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ABOUT ANDREW DAVIS

Andrew Davis is a bestselling author & keynote speaker. He's built and sold a digital marketing agency, produced for NBC and worked for The Muppets. Today, Andrew Davis teaches business leaders how to grow their businesses, transform their cities, and leave their legacy.

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