The Loyalty Loop

21 Surefire Ways to Make Your Virtual Event More Engaging, Profitable & Successful! (BONUS VIDEO)

📒  Download the Virtual Event Engagement eBook (no email required)

It’s been a busy year here at the Davis residence. I’ve participated in and attended over 60 virtual events in the last nine months. (For those of you keeping score, that’s an average of one every three days.) And not all of those were bad.

In fact, some of them were downright awesome. They managed to capture and hold the audience’s attention for hours (and sometimes days) at a time.

I’m sure you’re hoping for a long list of events on my honor roll. But honestly, I only have a few to share with you today.

That’s because this is a new frontier for all of us. Just a handful of companies have figured out how to attract the attention and interest of their viewers.

One of my favorites was a seminar put on by Michael Port of Heroic Public Speaking. This virtual event had a good mix of live and on-demand content. Live sessions were people-focused with one presenter working with a single hot seat participant on the virtual stage.

Michael also built-in and reinforced his hot seat lessons using on-demand content that fit in seamlessly between live blocks.

And you know what? The audience LOVED it.

Of the 2,000 people who originally signed up, about 1,200 followed through to attend the first day of programming (an acceptable number.) But by the end of the event, an incredible 1,400 people were in attendance.

So Michael didn’t just “not lose” participants... he actually “gained” them!

I can just imagine what the people were saying to their buddies. “Dude, I thought you were going to come to this. It’s soooo good. You’ve got to get here.”

Michael kept things simple. He didn’t use a lot of fancy technology... just a single video stream with content masterfully programmed to grab and hold the viewer’s attention.

He also had a chat window on the side so attendees could interact with other members and feel a sense of community. That was literally it. No other buttons, no polls, no juggling different windows of content.

I think that’s what kept people going. It’s what kept people glued to their screen.

I tried to just put the livestream on in the corner of my computer so I could get other work done while he was teaching. But over and over again, I found my full attention sucked into the presentation.

Another really awesome virtual event was held by a UK- based company. The event was Atomicon 2020 and I’ll come back to them in a moment...

For now, let’s cut to the chase. You’re reading this Ultimate Event Engagement E-Book because you want those specific strategies that will take your virtual event from average

to awesome.

You’re in luck because we’re about to dive right in...

Keep Watching...

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10 effective brainstorming techniques for teams

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First Last

Andrew Davis is the Real Deal!

"I haven’t talked to a person yet that didn’t love Andrew's presentation. He was a big hit, as expected! We especially appreciate all of the time he spent with our attendees. Andrew Davis is the real deal!"

Kelley Shannon

SVP, Marketing and Customer Engagement

Andrew was BY FAR our Best Keynote Speaker Ever

"Andrew was BY FAR our best keynote speaker ever. He is spectacular. He listened to us in our pre-event calls and really customized his presentation to our audience. It made a huge difference!"

Monica Ho

Chief Marketing Officer

Andrew is a Stellar Guest Speaker!

"Andrew is a stellar guest speaker! His positive energy fills the room. Watching our team listen and respond to his session is a joy to behold. In addition, Andrew is so incredibly flexible and adaptable. It is a pleasure to work with someone who rolls with every event's zig and zag."

Lori Grego

Assistant Vice President, Learning & Leadership

Highest-Rated We've Ever Had!

"The promo video, the relatable, creative, and entertaining keynote, and the provocative ideas made Andrew's keynote's among the highest-rated we've ever had! "

William Ortiz

Vice President, Brand & Sales Marketing


"THANK YOU for a fun, best-in-class, genuinely motivational closing keynote for our virtual marketing team meeting! Our team is already thinking of ways to implement your tips and tricks!”

Claudine Orta

Marketing Manager, Sales and Product Marketing

He certainly left an impact on each person there.

“Andrew’s session was extremely engaging, thought-provoking, and entertaining. He certainly left an impact on each person there.”

Scott Newman


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