The Loyalty Loop

How to Land Your Dream Job Without a Resume (The Persistence Principle)

Leonardo DaVinci submitted the world's first resume in 1482.

That's when he wrote a letter to the Duke of Milan looking to get hired. DaVinci outlines the value he can bring to the Duke's military arsenal.

He highlights his desire to design catapults, mangonels, and trabocchi (whatever those are.) He teases the Duke with new ideas for indestructible covered chariots and big guns.

DaVinci outlines nine specific things the Duke will need to protect his kingdom. Oh, and in times of peace, Leonardo throws in a couple of ideas for buildings, fountains, sculptures, and paintings.

DaVinci got the gig. (BTW, the Duke of Milan is the patron who would eventually commission the Last Supper.)

540 years ago, DaVinci used his resume to showcase his potential and passion without ever mentioning his past, and he did it with a handwritten letter.

I didn't realize it at the time, but in 1995, as a wide-eyed, optimistic, recent college graduate, I took a similar approach to land my dream job.

I never sent a resume. I didn't once mention my degree. The hiring executive never even asked me for a reference.

However, it took a ton of patience (which I severely lack.)

So, how did I get an interview and eventually land my dream job four years later?

I wrote a letter... actually, I wrote 153 letters.

Keep Watching...

The 4-Audience Approach to Launching a New Product or Service! - The Social Momentum Experiment

This week on the Loyalty Loop, I'll introduce you to a new launch method. One that builds consistent growth in interest instead of feeding our addiction to those campaign spikes. It's a strategy I'm trying with my latest book launch.

3 Ways to Create an Amazing Customer Experience (And 2 of the worst pieces of CX advice.)

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How to Make Change Fast! What We Can Learn From the Pandemic, Weight-Loss, and Two Entire Countries

Why 40% of Americans gained the Quarantine 15 while one country lost weight? (A theory about transformation and the three forces we need to make a change fast!)

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A Conference Standout

"We heard from so many attendees that Andrew's presentation was the highlight of the conference, and Drewdini’s song was so fun—a great addition to the morning!"

Jennifer Roush

Vice President of Operations

Standout Moment of the Conference!

"Andrew's presentation on 'The Loyalty Loop' was exceptional! His engaging and humorous delivery, combined with profoundly relevant insights, left a lasting impact. It was a standout moment of our conference."

Judy Moreland

SVP/Director of Client Support & Training

It was like the clouds parted!

"Prior to Andrew's presentation, I spent most meetings asking, ""why is this taking so long?"" and ""why this way?!"" Then I attended Andrew's Cube of Creativity presentation, and holy crap! The clouds parted, and I heard angels singing. Andrew's keynote was immediately helpful, engaging, easy to grasp and applicable to different people with different functions and responsibilities. Thank you!"

Jen Brock

Associate Vice President for Marketing and Communications

Andrew Davis is the Real Deal!

"I haven’t talked to a person yet that didn’t love Andrew's presentation. He was a big hit, as expected! We especially appreciate all of the time he spent with our attendees. Andrew Davis is the real deal!"

Kelley Shannon

SVP, Marketing and Customer Engagement

Our audience was riveted...

"With his Cube of Creativity keynote, Andrew managed to combine MBA level insights, Broadway quality theatrics, and current day business issues into a thought-provoking, entertaining presentation. Our audience was riveted and his content was stuff of legends by the end of the conference. I've seen impressive keynote ratings before, but our discerning audience's reviews of Andrew were off the charts!"

Drew McLellan

CEO

"Andrew is a PHENOMENAL speaker!

"Andrew is a PHENOMENAL speaker! His session may honestly be the best I've ever attended. He keeps the audience engaged with the perfect blend of knowledge and showmanship. Even our backstage folks went out of their way to say how kind and professional he is."

Francesca McLin

Director of Content Strategy

See Andrew Live & In-Person

See all of Andrew’s Appearances
Dec
3

Savannah, GA

Inaugural conference for ITI Digital clients and users.

Dec
4

Dallas, TX

Sharpen your marketing skill set through our workshops and sessions, that address tactical, practical and strategic ideas from the best marketing talent in the country!

Jan
8

Philadelphia, PA

Penn Medicine quarterly marketing meeting.

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