The Loyalty Loop

Customer Experience | What Is An Experience?

What is an 'experience' when it comes to talking about customer experience?

In this video (with the help of a chair! would you believe) I explain exactly what I believe it means and, more importantly, tell you why it matters.

Every single person in your company contributes to creating an   - of your company - good or bad.

You want it to be good, right?

Watch the video to make sure it is and find out how all this fits into the loyalty loop.

Keep Watching...

Are you missing this simple marketing opportunity? (A Vodka Case Study)

We're told to answer the "Why?". We've been encouraged to be clear about the "What?". And, if we're great marketers, we're wholly focused on the "Who?".But what about the "Where"?

How to Handwrite 12,000 Thank You Cards a Year (and How Much Time it Actually Takes.)

This week's Loyalty Loop is inspired by a CEO who writes 12,000 handwritten notes every year. How long does that take? Is there a more efficient way? What about your pathetic penmanship? I'll answer all those questions and introduce you to the one person who may believe in the power of the handwritten note more than me.

The One Principle That is Changing My Marketing!

I've decided to take you behind the scenes while I apply the very same marketing lessons I share with you each week. Will my insight deliver real-world results? Can we build an authentic Loyalty Loop experience?

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First Last
Title
Company Name

Great Impression!

"Andrew made such a great impression at this year’s North Dakota Travel Industry Conference. Not only did Andrew knock the socks off attendees, but Andrew moved the AI discussion from “what and why” to the all important “how.”"

Heather LeMoine

Marketing, Research Manager

North Dakota Government

Raised the Bar... Phenomenal Delivery

"Andrew exceeded my expectations in every aspect: insight, involvement, commitment, energy, engagement – and delivery. It was impactful and phenomenal. A welcome firehose of insights, ideas, and questions. He absolutely nailed it!"

Juliana Slye

Founder, CEO, Chief Public Sector Strategist

GovBizResults

Buzzing with Energy and Fun

"We absolutely loved having Andrew. Soooo many people enjoyed the session and everybody is still buzzing. Great energy, insight, and fun—the team felt challenged, inspired, and motivated in all the right ways."

Tanya Andreadis

Chief Marketing, Communications & Digital Officer

University of Miami

Exactly What We Hoped For

"Fantastic energy, phenomenal tailoring, and the most creative effort I’ve ever seen from an external speaker. Andrew made the talk feel so personal to the brand... we loved it!"

Devon Valenti

Segment Vice President, Marketing - Transportation & Logistics

Trimble Transportation

Incredible Energy

Andrew brought incredible energy to the room, challenged our thinking, and kept everyone engaged with his humor. He struck the perfect balance between inspiration and practical insight, leaving the group with ideas they could immediately put into action. His session made a lasting impact on everyone in the room.

Stasha Johnston

Senior Vice President Marketing

MONIN Americas

Highest Speaker Score of the Year

"Awesome, lively, and informative presentation and workshop. Andrew received the highest score of the year!"

Alyssa Rhoads

Executive Director

CEO Council of Tampa Bay

See Andrew Live & In-Person

See all of Andrew’s Appearances
Nov
11

Birmingham, AL

Annual manager summit for the CREI management team.

Nov
16

Valdosta, GA

Leaders vent with the Valdosta Tourism Authority team.

Dec
3

Brussels, Belgium

Described by many as “The flagship Marketing Conference in Belgium”. The Marketing Congress is your annual meet-up with professionals passionate about marketing.

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