The Loyalty Loop

Are you missing this simple marketing opportunity? (A Vodka Case Study)

You're taking one massive marketing asset for granted.

We're told to answer the "Why?". We've been encouraged to be clear about the "What?". And, if we're great marketers, we're wholly focused on the "Who?".

But what about the "Where"?

For three weeks, Loyalty Loopers, just like you, have sent emails and posted comments objecting to my challenge to market the place you do business.

"But, I sell online only..." Or, "I provide services to clients all over the world... they don't care where I do business." Or even, "the city where I work doesn't add any real value to my business."

You're not alone. So many of us struggle to answer the "Why are we here?" question.

Here's a hint: usually, there's some asset so evident that you've taken it for granted. It's just there.

That's why we need to hear the tale of two vodkas from a hotel room in the middle of Oklahoma. You'll see how one vodka brand is taking its biggest marketing asset for granted.

It's so obvious; you'll even figure out what asset they've overlooked after three Lychee Martinis.

Keep Watching...

The Evolution of Social Media - and How to Cure Your FOMO!

Lately, I've had a sinking feeling that I'm missing out on a NEW next big thing: NFTs. Maybe for you, it's creator coins, blockchain, LinkedIn Live videos, podcasts, or WEB 3.0? Whatever it is, I know we all suffer from digital media FOMO. There IS a cure called The New Media Life Cycle.

21 Surefire Ways to Make Your Virtual Event More Engaging, Profitable & Successful! (BONUS VIDEO)

📒 Download the Virtual Event Engagement ebook (no email required) 21 Surefire Ways to Make Your Next Virtual Event or Webinar More Profitable, Successful & Engaging

Your First 182 Days - Advice to Make the Biggest Impact From Your Very First Day

I thought I'd share the one piece of advice I give to any marketer starting a new job. It's the same advice I give to recent college graduates and new agency partners.

“Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat.”

First Last
Title

A Conference Standout

"We heard from so many attendees that Andrew's presentation was the highlight of the conference, and Drewdini’s song was so fun—a great addition to the morning!"

Jennifer Roush

Vice President of Operations

Standout Moment of the Conference!

"Andrew's presentation on 'The Loyalty Loop' was exceptional! His engaging and humorous delivery, combined with profoundly relevant insights, left a lasting impact. It was a standout moment of our conference."

Judy Moreland

SVP/Director of Client Support & Training

It was like the clouds parted!

"Prior to Andrew's presentation, I spent most meetings asking, ""why is this taking so long?"" and ""why this way?!"" Then I attended Andrew's Cube of Creativity presentation, and holy crap! The clouds parted, and I heard angels singing. Andrew's keynote was immediately helpful, engaging, easy to grasp and applicable to different people with different functions and responsibilities. Thank you!"

Jen Brock

Associate Vice President for Marketing and Communications

Andrew Davis is the Real Deal!

"I haven’t talked to a person yet that didn’t love Andrew's presentation. He was a big hit, as expected! We especially appreciate all of the time he spent with our attendees. Andrew Davis is the real deal!"

Kelley Shannon

SVP, Marketing and Customer Engagement

Our audience was riveted...

"With his Cube of Creativity keynote, Andrew managed to combine MBA level insights, Broadway quality theatrics, and current day business issues into a thought-provoking, entertaining presentation. Our audience was riveted and his content was stuff of legends by the end of the conference. I've seen impressive keynote ratings before, but our discerning audience's reviews of Andrew were off the charts!"

Drew McLellan

CEO

"Andrew is a PHENOMENAL speaker!

"Andrew is a PHENOMENAL speaker! His session may honestly be the best I've ever attended. He keeps the audience engaged with the perfect blend of knowledge and showmanship. Even our backstage folks went out of their way to say how kind and professional he is."

Francesca McLin

Director of Content Strategy

See Andrew Live & In-Person

See all of Andrew’s Appearances
Dec
3

Savannah, GA

Inaugural conference for ITI Digital clients and users.

Dec
4

Dallas, TX

Sharpen your marketing skill set through our workshops and sessions, that address tactical, practical and strategic ideas from the best marketing talent in the country!

Jan
8

Philadelphia, PA

Penn Medicine quarterly marketing meeting.

Planning Your Next Event?

Let’s inspire your audience to act!
PUT YOUR DATE ON HOLD