The Loyalty Loop

The $60,000,000 Business Pivot Strategy! (Getting Over the Fear of Failure in 12 Hours)

📺  Watch Part Two - Raising $1MM for a Charity

https://youtu.be/vUiNiDSWlPg

📺  Watch Part One - Conduct More Productive Creative Meetings

https://youtu.be/yLdgjbGHsuQ

I love this time of year.

Spring is just around the corner, and the scent of the fresh flowers I just ordered fills my house.

If only growing your business was as simple as planting a few innovation seeds and adding a little water.

It's not. New ideas are risky. Or... they seem that way?

What if your new idea completely flops? What if you fail?

Look, I ordered these flowers from a company whose CEO had 12-hours to find a new way to keep her business afloat.

So, on this week's Loyalty Loop, we'll break down how she rose to the challenge and bravely embraced the constraints. I'll introduce you to the Scales of Risk. You'll learn how to peep-n-creep the competition.  

And, I'll show you what she uncovered that turned almost-certain failure into 90% growth in the middle of a global pandemic.

How did she do it?

Keep Watching...

How to Handwrite 12,000 Thank You Cards a Year (and How Much Time it Actually Takes.)

This week's Loyalty Loop is inspired by a CEO who writes 12,000 handwritten notes every year. How long does that take? Is there a more efficient way? What about your pathetic penmanship? I'll answer all those questions and introduce you to the one person who may believe in the power of the handwritten note more than me.

Does Advertising Really Work? The curious case of the Blank Ad! (Part One)

I have a theory: your advertising dollars aren't working.

3 Simple Ways to Find Great, Innovative, Ideas for Your Business

On this week's #LoyaltyLoop, I'll show you how one company stepped way outside its comfort zone and generated $20 MM in revenue.

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First Last
Title
Company Name

Buzzing with Energy and Fun

"We absolutely loved having Andrew. Soooo many people enjoyed the session and everybody is still buzzing. Great energy, insight, and fun—the team felt challenged, inspired, and motivated in all the right ways."

Tanya Andreadis

Chief Marketing, Communications & Digital Officer

University of Miami

Exactly What We Hoped For

"Fantastic energy, phenomenal tailoring, and the most creative effort I’ve ever seen from an external speaker. Andrew made the talk feel so personal to the brand... we loved it!"

Devon Valenti

Segment Vice President, Marketing - Transportation & Logistics

Trimble Transportation

Incredible Energy

Andrew brought incredible energy to the room, challenged our thinking, and kept everyone engaged with his humor. He struck the perfect balance between inspiration and practical insight, leaving the group with ideas they could immediately put into action. His session made a lasting impact on everyone in the room.

Stasha Johnston

Senior Vice President Marketing

MONIN Americas

Highest Speaker Score of the Year

"Awesome, lively, and informative presentation and workshop. Andrew received the highest score of the year!"

Alyssa Rhoads

Executive Director

CEO Council of Tampa Bay

All Everyone Was Talking About!

"All anyone was talking about was Andrew's session! He did an amazing job and really brought it. His preparation and understanding of our industry made the talk very effective. Our clients really appreciated it!"

Philip Dolan

Chief Marketing Officer

CINC Systems

A Conference Standout

"We heard from so many attendees that Andrew's presentation was the highlight of the conference, and Drewdini’s song was so fun—a great addition to the morning!"

Jennifer Roush

Vice President of Operations

Texas Travel Alliance

See Andrew Live & In-Person

See all of Andrew’s Appearances
May
31

New Orleans, LA

Annual Conference for the Cit and Regional Magazine Association.

Jun
3

Austin, TX

The annual conference of the Texas Association of Municipal Information Officers (TAMIO)

Jun
5

Cabo San Lucas, Mexico

WSI is a global network of digital marketing and AI-focused consultants operating in over 80 countries. This annual convention brings together franchise owners, agency leaders, and digital growth advisors from across our international network.

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