The Loyalty Loop

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The Best About Us Page in The World

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"What is your town known for?" I asked the volunteer at the visitor center.

She balked behind the leaflets for mountain bike tours, national parks, and kayak rentals.

"Um... we used to be a big logging town?" she said as if I knew the answer.

"What else are you known for?"

She smiled sheepishly and said, "Well, we're not proud of it, but we're the marijuana capital of America..."

She was right. This small California town was not proud of its booming illicit marijuana trade.

That's when a bagel shop, a creamery, a chocolatier, and a few dozen other businesses joined forces.

They decided to turn the subject of their shame into the cornerstone for a collective marketing plan.

And it worked.

This week, on the #LoyaltyLoop, I'll introduce you to the town that turned dense fog, freshwater, and the best weed in the country into marketing assets for the masses.

What's your town known for? Seriously. I want to know.

I spent three years crisscrossing America asking business owners and executives just like you what their town is known for.

Unfortunately, most of us don't have an answer designed to add value to our business. That's why I wrote Town INC.

Check out the book:

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First Last

Andrew Davis is the Real Deal!

"I haven’t talked to a person yet that didn’t love Andrew's presentation. He was a big hit, as expected! We especially appreciate all of the time he spent with our attendees. Andrew Davis is the real deal!"

Kelley Shannon

SVP, Marketing and Customer Engagement

Andrew was BY FAR our Best Keynote Speaker Ever

"Andrew was BY FAR our best keynote speaker ever. He is spectacular. He listened to us in our pre-event calls and really customized his presentation to our audience. It made a huge difference!"

Monica Ho

Chief Marketing Officer

Andrew is a Stellar Guest Speaker!

"Andrew is a stellar guest speaker! His positive energy fills the room. Watching our team listen and respond to his session is a joy to behold. In addition, Andrew is so incredibly flexible and adaptable. It is a pleasure to work with someone who rolls with every event's zig and zag."

Lori Grego

Assistant Vice President, Learning & Leadership

Highest-Rated We've Ever Had!

"The promo video, the relatable, creative, and entertaining keynote, and the provocative ideas made Andrew's keynote's among the highest-rated we've ever had! "

William Ortiz

Vice President, Brand & Sales Marketing


"THANK YOU for a fun, best-in-class, genuinely motivational closing keynote for our virtual marketing team meeting! Our team is already thinking of ways to implement your tips and tricks!”

Claudine Orta

Marketing Manager, Sales and Product Marketing

He certainly left an impact on each person there.

“Andrew’s session was extremely engaging, thought-provoking, and entertaining. He certainly left an impact on each person there.”

Scott Newman


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