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Welcome to The Loyalty Loop

Revenue generating concepts, ideas, and examples for strategic-thinking executives.

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How to increase customer satisfaction and sales Apr 24, 2019

In this video and blog, I showed you how reverse personalization can have a massive impact on your customer satisfaction and the business you do....

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What's missing from your marketing automation Apr 17, 2019

This month I'm dishing out some unsolicited advice to all the marketing automators of the world.

Automated email sequences

The problem with...

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Marketing personalization | How to humanize your brand Apr 10, 2019

When it comes to marketing, automation can mean everything from changing the first name of someone in an email template to using artificial...

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What's missing from your customer journey | The magic question Apr 03, 2019

We all know how important is to understand the customer journey people take to reach our organizations, our products or services.

The problem is,...

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10 Best Marketing Books for 2019 Mar 27, 2019

One thing I get asked a lot is, “Drew, you seem to read a lot. What marketing book would you recommend I read?”

So, I’m going to...

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How to keep your customers happier for longer Mar 21, 2019

How can you make sure you keep your customers happier for longer?

For months I've been telling you that people don't buy products, they buy...

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Experiential Marketing | What Is It and Why Does It Work? Mar 13, 2019

In this week’s video I demonstrate this by flying 11,000 miles to show you exactly what experiential marketing looks like.

Let me introduce...

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What is the marketing funnel and why don’t they work? Mar 11, 2019

Let’s dive into marketing and sales funnels. I'm going to explain what they are, what's wrong with them, and uncover the simple trap that...

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Why bad customer experiences make us happy! (And, why MEETING customer expectations isn't any better.) Mar 01, 2019

Here's a paradox for you…. A bad experience can actually make us happier than an experience that meets our expectations. I know,...

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Shooting The Loyalty Loop (Behind the Scenes) | Video Equipment & Pre-Production Process Feb 21, 2019

I’ve had a lot of people asking me recently what gear I use to shoot the Loyalty Loop videos.

I wanted to give you a special behind the...

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Customer experience | What as an experience? Feb 16, 2019

For more than a year I've been talking about creating loyalty loop experience and someone recently asked me this question: "Hey Drew, what exactly...

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How to build a brand | Buy ads or create content? Feb 01, 2019

Rub and dub dub, Loyalty Loopers! This week’s episode is fresher than fresh, and not just because I recorded it in my shower.

Now, I know...

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ABOUT ANDREW DAVIS

Andrew Davis is a bestselling author & keynote speaker. He's built and sold a digital marketing agency, produced for NBC and worked for The Muppets. Today, Andrew Davis teaches business leaders how to grow their businesses, transform their cities, and leave their legacy.

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