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Welcome to The Loyalty Loop

Revenue generating concepts, ideas, and examples for strategic-thinking executives.

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Chatbot marketing | Let's make an appointment! Mar 11, 2020

Chatbots: they’re all the rage and according to the experts even those of you who haven’t embraced the tech yet will be using them by...

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Who is NOT your customer... and why it's more important than who is Feb 26, 2020

Hey Loyalty Loopers, I’d like you to try something for me.

Close your eyes for a moment and picture your ideal customer.

Easy, right?...

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Why your website isn't speaking your prospects' language! Feb 19, 2020

Less than half a second — that’s how long it took me to figure out how to get millions of people to switch from a big bank to a credit...

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Website competition | Are you losing out to yours? Feb 12, 2020

Who do you trust to look after your money?

You might remember that’s the question I asked you all a few weeks back. You see, I want to switch...

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Marketing Makeover | Part 3 Feb 05, 2020

How do you turn a vaguely interested sign up into a super fan? Heck, how do you even get them on a sales call?

If you caught parts 1 and 2 of my...

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Marketing Makeover | Part 2 Jan 29, 2020

What happens when you sign up for a free software trial, webinar, or demo?

If you caught last week’s episode of the Loyalty Loop you’ll...

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Marketing Makeover | Part 1 Jan 22, 2020

You know what’s going to happen as soon as you sign up for a free software trial, demo, or webinar, right? You’re going to get hit with...

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Most talked about marketing campaigns | Brilliant or stupid? Jan 15, 2020

Ever watch an ad and find yourself thinking, “huh?”, even though you know all of your buddies love it? Or absolutely cracking up at a...

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The latest trends in customer experience | Big trends, old ideas Jan 09, 2020

I’ve had a good look in my crystal ball and when it comes to the evolution of customer experience, I reckon one trend in particular is going...

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The art of the trigger question Dec 11, 2019

What’s your customer’s trigger question? We all think we know the answer to this one — it’s whatever they typed into Google...

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Are you blaming your consumer for your own bad business practices? Dec 04, 2019

Do any of these sound familiar?

“Consumers demand free shipping these days and it’s killin’ us.”

“Customers today...

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How can a bank improve customer service? Nov 20, 2019

“How can banks improve their customer experience?”

A few weeks ago a Loyalty Loop subscriber actually asked me that question and they...

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ABOUT ANDREW DAVIS

Andrew Davis is a bestselling author & keynote speaker. He's built and sold a digital marketing agency, produced for NBC and worked for The Muppets. Today, Andrew Davis teaches business leaders how to grow their businesses, transform their cities, and leave their legacy.

3 Ways to Create an Amazing Customer Experience (And 2 of the worst...

Jun 12, 2021

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