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Revenue generating concepts, ideas, and examples for strategic-thinking executives.

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Marketing Makeover | Part 1 Jan 22, 2020

You know what’s going to happen as soon as you sign up for a free software trial, demo, or webinar, right? You’re going to get hit with...

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Most talked about marketing campaigns | Brilliant or stupid? Jan 15, 2020

Ever watch an ad and find yourself thinking, “huh?”, even though you know all of your buddies love it? Or absolutely cracking up at a...

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The latest trends in customer experience | Big trends, old ideas Jan 09, 2020

I’ve had a good look in my crystal ball and when it comes to the evolution of customer experience, I reckon one trend in particular is going...

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The art of the trigger question Dec 11, 2019

What’s your customer’s trigger question? We all think we know the answer to this one — it’s whatever they typed into Google...

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Are you blaming your consumer for your own bad business practices? Dec 04, 2019

Do any of these sound familiar?

“Consumers demand free shipping these days and it’s killin’ us.”

“Customers today...

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How can a bank improve customer service? Nov 20, 2019

“How can banks improve their customer experience?”

A few weeks ago a Loyalty Loop subscriber actually asked me that question and they...

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Breaking down the Bonobos breakdown | Part 3 Nov 13, 2019

Bonobos — the menswear retailer Walmart purchased for $310 million a couple of years ago — isn’t doing too well.

And it’s...

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Breaking down the Bonobos marketing breakdown | Part 2 Nov 06, 2019

Walmart are in a sticky situation, after investing $310 million in struggling menswear brand Bonobos. And they really shouldn’t be because...

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Breaking down the Bonobos marketing breakdown | Part 1 Oct 30, 2019

350 million dollars — not exactly small change, right? 

That’s how much Walmart paid for the Bonobos menswear brand two years ago....

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Uncovering and addressing your customers’ crucial concerns Oct 23, 2019

You’ve done it! You’ve sealed the deal on a new car. But as you drive away from the car lot you pause. You start to wonder: did you...

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Your customer experience surveys are broken Oct 16, 2019

I’m packing again! You know I travel a lot. And for the last few weeks, I’ve been going through every single airport looking for one...

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How to re-engage your cold leads Oct 09, 2019

Over-thinking our email reach — it happens to the best of us, right?

Numbers-wise your email list is looking pretty healthy but as soon as...

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ABOUT ANDREW DAVIS

Andrew Davis is a bestselling author & keynote speaker. He's built and sold a digital marketing agency, produced for NBC and worked for The Muppets. Today, Andrew Davis teaches business leaders how to grow their businesses, transform their cities, and leave their legacy.

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