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Welcome to The Loyalty Loop

Revenue generating concepts, ideas, and examples for strategic-thinking executives.

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How to delight customers with reverse personalization Sep 11, 2019

Are your customers delighted with you? Hopefully! But there’s always room for improvement, right?

In this week’s Loyalty Loop...

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How to Create a Consumer Journey Map (The Easy Way) | Part 2 Sep 04, 2019

This week we’re going to break down exactly how to interrupt the consumer journey and create the perfect Loyalty Loop experience. And we're...

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What do your customers say when they refer you? Aug 03, 2019

How do your current clients and customers refer you? What do they actually say when they're recommending that someone work with...

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How to Create a Consumer Journey Map (The Easy Way) | Part 1 Jun 26, 2019

Journey mapping is complicated but in this video, we’re going to break down an actual consumer journey.

Imagine that I’m a marketing...

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What makes us (and our customers) buy? | Moments of inspiration Jun 12, 2019

What inspires us to buy?

Well, in last week’s episode of The Loyalty Loop, we talked about moments of inspiration.

There are actually three...

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The NEW funnel | The consumer journey reinvented Jun 05, 2019

In this recent blog, What is a marketing funnel and why don't they work, I railed against the marketing and sales funnel.

It's antiquated, it's...

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The Difference Between Customer Service & Customer Experience May 15, 2019

What's the difference between customer service and customer experience?

Whilst the answer is pretty simple, let's break it down so we truly...

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How to ask for reviews or testimonials May 08, 2019

I recently came across an amazing example of how one company gets better customer testimonials and reviews more often from more people.

It's...

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How to get the best testimonials and reviews May 01, 2019

Would you like more powerful reviews and testimonials from the people who use your products and services?

Often, there’s something missing...

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How to increase customer satisfaction and sales Apr 24, 2019

In this video and blog, I showed you how reverse personalization can have a massive impact on your customer satisfaction and the business you do....

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What's missing from your marketing automation Apr 17, 2019

This month I'm dishing out some unsolicited advice to all the marketing automators of the world.

Automated email sequences

The problem with...

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Marketing personalization | How to humanize your brand Apr 10, 2019

When it comes to marketing, automation can mean everything from changing the first name of someone in an email template to using artificial...

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ABOUT ANDREW DAVIS

Andrew Davis is a bestselling author & keynote speaker. He's built and sold a digital marketing agency, produced for NBC and worked for The Muppets. Today, Andrew Davis teaches business leaders how to grow their businesses, transform their cities, and leave their legacy.

Does advertising really work? The most overrated ad buy! (Part 3 of 4)

Jul 15, 2021

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