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Welcome to The Loyalty Loop

Revenue generating concepts, ideas, and examples for strategic-thinking executives.

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Does advertising really work? How one company saved $100 MM dollars on keyword ads! (Part Two) Jul 08, 2021

Those keyword ads you're buying on Google aren't as effective as you think.

I'm sure your marketing team believes those ads are killing it. After...

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Does advertising really work? The curious case of the blank ad! Jul 06, 2021

I have a theory: your advertising dollars aren't working.

Oh, sure, Google tells you those keyword ads you invest in are killing it.

And, yeah,...

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3 ways to create an amazing customer experience (and 2 of the worst pieces of CX advice.) Jun 12, 2021

What if you attached an emoji to every interaction you have with your clients and customers?

The Emoji Average would sum up your customer...

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Transform your customer experience and 2.4X your business' value Jun 03, 2021

What if you could increase your business' value by 2.4X just by focusing on one of the six Loyalty Loop drivers?

Would you do it?

A couple of weeks...

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Break Stuff - 10 Great Marketing Minds and $10,000 For a Good Cause Apr 29, 2021

 This week, we're going rogue.

Get ready to break some stuff! (Insert the shattering sound of smashing your grandmother's china.) If you...

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From Boring to Brilliant - A B2B content marketing case study Apr 22, 2021

Watch last week's video - the one that inspired this video - https://youtu.be/S77Z14mv9U4

This week's #LoyaltyLoop video is exclusively for B2B...

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3 Simple content principles that empowers you to sell ALMOST anything Apr 15, 2021

Everyone is a content creator.

I'm not just talking about those Millennials and Gen Zers who are trying to become famous. When I say everyone, I...

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The marketing tech that went from joke to woke Apr 06, 2021

You know the phrase, "everything old is new again"? We see this in fashion all the time. Two weeks ago, my 11-year-old niece informed me that...

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Increase your email subscribers by 55% Apr 01, 2021

We're told that if we want to grow our email list, we need to ask for their email address, right? 

So, we create white papers, ebooks, and...

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How to make change fast! Mar 26, 2021

Ahh... the "Quarantine 15." Those unwanted extra pounds some of us have gained during COVID-19.

A recent survey revealed that 40% of Americans are...

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90% growth rate...or else? - The $60MM Pivot Mar 24, 2021

Spring is just around the corner, and the scent of the fresh flowers I just ordered fills my house.

If only growing your business was as simple as...

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ABOUT ANDREW DAVIS

Andrew Davis is a bestselling author & keynote speaker. He's built and sold a digital marketing agency, produced for NBC and worked for The Muppets. Today, Andrew Davis teaches business leaders how to grow their businesses, transform their cities, and leave their legacy.

Does advertising really work? The most overrated ad buy! (Part 3 of 4)

Jul 15, 2021

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