Triumphs, Anomalies & Myths
How daring destinations use simple stories to attract visitors from around the world.

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The Power of Story
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Triumphs, Anomalies & Myths
How daring destinations use simple stories to attract visitors from around the world.
We're good at marketing the attractions, virtues, and values of the destinations we promote. We create compelling imagery, poetic prose and produce impressive videos all designed to inspire others to visit. But what story are we telling?
It turns out some of the most successful destinations in the world leverage the prophetic power of origin stories to transform their economies. They target a specific audience, understand their passions and craft a simple tale designed to elicit an emotion. Why? Because emotion leads to action, while reason leads to conclusions.
For three years, former television producer and marketing agency executive Andrew Davis crisscrossed America uncovering the simple things smart cities and towns do to attract visitors year-in and year-out and what he found is incredible.
In this exhilarating hour-long keynote presentation, Andrew Davis will show you how others have built flourishing economies by telling their story. You'll learn how visionaries have transformed entire cities and how origin stories create a powerful sense of place. He'll challenge you to change the way you describe your state, your region, your city, or your town and why your story will determine your future.
What's your story, and who does it serve?


Conquering Competition, Budget Hurdles, and Evolving Trends
Destination marketers rock the travel world, but it's not all smooth sailing. The fierce competition demands creativity that pops. Tight budgets? No worries, clever investments save the day. And hey, travelers' tastes change like the wind, but we've got the secret sauce to adapt and thrive. Let's tackle these challenges head-on and shine in the industry!
It's time we Stake our Claim with the Laws of Attraction.

Audiences Love the Amazing Stories
Get ready to experience the incredible impact of storytelling in solving today's travel concerns. Uncover the awe-inspiring tales of hidden gems and underdog destinations that achieved mind-blowing success.
By harnessing the power of captivating narratives, we can fuel audience enthusiasm, ignite wanderlust, and conquer the competition. Let's unleash the magic of stories and take our destinations to new heights.

Three Years of Adventure & a Recipe for Success
For three thrilling years, I criss-crossed the United States, on a quest to uncover the secret behind successful cities and towns.
It turns out, they all follow the three laws of attraction. This wild research journey led to my game-changing book, Town INC., packed with the ultimate recipe for success.
Let's unlock the magic together!

Discover Your Destination's Marketing Potential
Uncover the Laws of Attraction and Propel Your Success

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